UNITED STATES
SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 10-Q

Commission File Number: 000-32191

T. ROWE PRICE GROUP, INC.

(Exact name of registrant as specified in its charter)

Maryland		52-2264646
(State of incorporation)		(I.R.S. Employer Identification No.)

100 East Pratt Street, Baltimore, Maryland 21202
(Address, including Zip Code, of principal executive offices)

(410) 345-2000
(Registrant’s telephone number, including area code)

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 of the Securities Exchange Act of 1934 during the preceding 12 months, and (2) has been subject to such filing requirements for the past 90 days. þ Yes o No

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T during the preceding 12 months. þ Yes o No

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). o Yes þ No

The number of shares outstanding of the issuer’s common stock ($.20 par value), as of the latest practicable date, October 20, 2010, is 256,435,435.

The exhibit index is at Item 6 on page 16.

 

 

PART I — FINANCIAL INFORMATION

Item 1. Financial Statements.

UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS
(in millions, except share data)

		12/31/2009				9/30/2010
ASSETS
Cash and cash equivalents		$	743.3			$	810.4
Accounts receivable and accrued revenue			246.2				275.2
Investments in sponsored mutual funds			677.5				722.1
Debt securities held by savings bank subsidiary			182.6				186.9
Other investments			45.7				195.5
Property and equipment			512.8				557.4
Goodwill			665.7				665.7
Other assets			136.5				150.1
Total assets		$	3,210.3			$	3,563.3
LIABILITIES AND STOCKHOLDERS’ EQUITY
Liabilities
Accounts payable and accrued expenses		$	79.9			$	80.6
Accrued compensation and related costs			53.3				212.0
Income taxes payable			33.6				42.6
Customer deposits at savings bank subsidiary			161.3				163.7
Total liabilities			328.1				498.9
Commitments and contingent liabilities
Stockholders’ equity
Preferred stock, undesignated, $.20 par value — authorized and unissued 20,000,000 shares			—				—
Common stock, $.20 par value — authorized 750,000,000; issued 258,534,000 shares in 2009 and 256,367,000 in 2010			51.7				51.3
Additional capital in excess of par value			488.5				418.3
Retained earnings			2,240.1				2,477.6
Accumulated other comprehensive income			101.9				117.2
Total stockholders’ equity			2,882.2				3,064.4
Total liabilities and stockholders’ equity		$	3,210.3			$	3,563.3

The accompanying notes are an integral part of these statements.

UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF INCOME
(in millions, except per-share amounts)

		Three months ended								Nine months ended
		9/30/2009				9/30/2010				9/30/2009				9/30/2010
Revenues
Investment advisory fees		$	417.3			$	502.5			$	1,084.4			$	1,466.3
Administrative fees			80.0				82.9				238.7				251.2
Investment income of savings bank subsidiary			1.8				1.6				5.2				4.9
Total revenues			499.1				587.0				1,328.3				1,722.4
Interest expense on savings bank deposits			1.0				0.9				3.5				2.7
Net revenues			498.1				586.1				1,324.8				1,719.7
Operating expenses
Compensation and related costs			196.3				214.2				571.4				637.0
Advertising and promotion			13.0				18.6				49.4				62.2
Depreciation and amortization of property and equipment			16.4				15.9				49.7				46.8
Occupancy and facility costs			26.0				28.3				75.8				79.8
Other operating expenses			39.1				47.2				106.7				140.2
Total operating expenses			290.8				324.2				853.0				966.0
Net operating income			207.3				261.9				471.8				753.7
Non-operating investment income (loss)			5.2				8.9				(22.9	)			18.1
Income before income taxes			212.5				270.8				448.9				771.8
Provision for income taxes			79.6				101.7				167.8				291.2
Net income		$	132.9			$	169.1			$	281.1			$	480.6
Earnings per share on common stock
Basic		$	.52			$	.66			$	1.10			$	1.86
Diluted		$	.50			$	.64			$	1.07			$	1.81
Dividends declared per share		$	.25			$	.27			$	.75			$	.81

The accompanying notes are an integral part of these statements.

UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(in millions)

		Nine months ended
		9/30/2009				9/30/2010
Cash flows from operating activities
Net income		$	281.1			$	480.6
Adjustments to reconcile net income to net cash provided by operating activities
Depreciation and amortization of property and equipment			49.7				46.8
Stock-based compensation expense			68.0				66.3
Intangible asset amortization			.3				.3
Other than temporary impairments of investments in sponsored mutual funds			36.1				—
Other changes in assets and liabilities			31.4				117.5
Net cash provided by operating activities			466.6				711.5
Cash flows from investing activities
Investment in UTI Asset Management Company Limited			—				(143.6	)
Investments in sponsored mutual funds			(74.2	)			(24.3	)
Dispositions of sponsored mutual funds			52.6				11.6
Investments in debt securities held by savings bank subsidiary			(54.4	)			(44.0	)
Proceeds from debt securities held by savings bank subsidiary			41.8				42.2
Additions to property and equipment			(103.0	)			(101.4	)
Other investing activity			(4.9	)			(5.6	)
Net cash used in investing activities			(142.1	)			(265.1	)
Cash flows from financing activities
Repurchases of common stock			(58.9	)			(240.0	)
Common share issuances under stock-based compensation plans			20.4				42.1
Excess tax benefits from share-based compensation plans			20.2				25.1
Dividends			(192.3	)			(208.9	)
Change in savings bank subsidiary deposits			6.3				2.4
Net cash used in financing activities			(204.3	)			(379.3	)
Cash and cash equivalents
Net change during period			120.2				67.1
At beginning of year			619.1				743.3
At end of period		$	739.3			$	810.4

The accompanying notes are an integral part of these statements.

UNAUDITED CONDENSED CONSOLIDATED STATEMENT OF STOCKHOLDERS’ EQUITY
(shares in thousands; dollars in millions)

 

										Additional								Accumulated
		Common								capital in								other				Total
		shares				Common				excess of par				Retained				comprehensive				stockholders’
		outstanding				stock				value				earnings				income				equity
Balances at December 31, 2009			258,534			$	51.7			$	488.5			$	2,240.1			$	101.9			$	2,882.2
Comprehensive Income
Net income															480.6								480.6
Net unrealized gains, net of tax																			16.0				16.0
Currency translation adjustment, net of tax																			(0.7	)			(0.7	)
Total comprehensive income																							495.9
Dividends															(209.1	)							(209.1	)
Common stock-based compensation plans activity
Shares issued upon option exercises			2,583				0.5				42.8												43.3
Restricted shares issued			255				.1				(.2	)											(.1	)
Shares issued on vesting of restricted stock units			3				.0				.0												.0
Forfeiture of restricted awards			(10	)			.0				.0												.0
Net tax benefits											25.9												25.9
Stock-based compensation expense											66.3												66.3
Common shares repurchased			(4,998	)			(1.0	)			(205.0	)			(34.0	)							(240.0	)
Balances at September 30, 2010			256,367			$	51.3			$	418.3			$	2,477.6			$	117.2			$	3,064.4

The accompanying notes are an integral part of these statements.

NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

NOTE 1 — THE COMPANY AND BASIS OF PREPARATION.

T. Rowe Price Group derives its consolidated revenues and net income primarily from investment advisory services that its subsidiaries provide to individual and institutional investors in the sponsored T. Rowe Price mutual funds and other investment portfolios. We also provide our investment advisory clients with related administrative services, including mutual fund transfer agent, accounting and shareholder services; participant recordkeeping and transfer agent services for defined contribution retirement plans; brokerage; and trust services.

Investment advisory revenues depend largely on the total value and composition of assets under our management. Accordingly, fluctuations in financial markets and in the composition of assets under management impact our revenues and results of operations.

These unaudited condensed consolidated financial statements are prepared in accordance with accounting principles generally accepted in the United States, which require the use of estimates and reflect all adjustments that are, in the opinion of management, necessary to a fair statement of our results for the interim periods presented. All such adjustments are of a normal recurring nature. Actual results may vary from our estimates.

The unaudited interim financial information contained in these condensed consolidated financial statements should be read in conjunction with the consolidated financial statements contained in our 2009 Annual Report.

NOTE 2 — INFORMATION ABOUT RECEIVABLES, REVENUES, AND SERVICES.

Accounts receivable from our sponsored mutual funds for advisory fees and advisory-related administrative services aggregate $130.1 million at December 31, 2009, and $135.6 million at September 30, 2010.

Revenues (in millions) from advisory services provided under agreements with our sponsored mutual funds and other investment clients include:

		Three months ended								Nine months ended
		9/30/2009				9/30/2010				9/30/2009				9/30/2010
Sponsored mutual funds in the U.S.
Stock and blended asset		$	230.6			$	271.3			$	587.9			$	809.2
Bond and money market			58.8				72.9				162.0				203.2
			289.4				344.2				749.9				1,012.4
Other portfolios			127.9				158.3				334.5				453.9
Total investment advisory fees		$	417.3			$	502.5			$	1,084.4			$	1,466.3

The following table summarizes the various investment portfolios and assets under management (in billions) on which we earn advisory fees.

		Average during								Average during
		the third quarter								the first nine months
		2009				2010				2009				2010
Sponsored mutual funds in the U.S.
Stock and blended asset		$	150.8			$	178.5			$	130.3			$	178.9
Bond and money market			53.5				67.4				50.2				64.7
			204.3				245.9				180.5				243.6
Other portfolios			136.9				170.2				122.1				165.3
		$	341.2			$	416.1			$	302.6			$	408.9

		As of
		12/31/2009				9/30/2010
Sponsored mutual funds in the U.S.
Stock and blended asset		$	172.7			$	189.4
Bond and money market			60.0				69.3
			232.7				258.7
Other portfolios			158.6				181.0
		$	391.3			$	439.7

Investors that we serve are primarily domiciled in the United States of America; investment advisory clients domiciled outside the United States account for more than 12% of our assets under management at September 30, 2010.

Fees for advisory-related administrative services provided to our sponsored mutual funds during the first nine months of the year were $187.5 million in 2009 and $197.6 million in 2010. Fees for these services during the third quarter were $61.7 million in 2009 and $66.0 million in 2010.

NOTE 3 — INVESTMENTS IN SPONSORED MUTUAL FUNDS.

These investments (in millions) include:

		Aggregate				Unrealized holding								Aggregate
		cost				Gains				Losses				fair value
December 31, 2009
Stock and blended asset funds		$	278.6			$	125.7			$	—			$	404.3
Bond funds			238.9				34.3				—				273.2
		$	517.5			$	160.0			$	—			$	677.5
September 30, 2010
Stock and blended asset funds		$	286.2			$	143.5			$	—			$	429.7
Bond funds			248.5				43.9				—				292.4
		$	534.7			$	187.4			$	—			$	722.1

NOTE 4 — DEBT SECURITIES HELD BY AND CUSTOMER DEPOSITS AT SAVINGS BANK SUBSIDIARY.

Our savings bank subsidiary holds investments in marketable debt securities, including mortgage- and other asset-backed securities, which are accounted for as available-for-sale. The following table (in millions) details the components of these investments.

		12/31/2009								9/30/2010
						Unrealized								Unrealized
						holding								holding
		Fair				gains				Fair				gains
		value				(losses)				value				(losses)
Investments with temporary impairment (30 securities in 2010) of
Less than 12 months		$	14.4			$	(.3	)		$	6.7			$	(.1	)
12 months or more			9.8				(.8	)			6.5				(.3	)
Total			24.2				(1.1	)			13.2				(.4	)
Investments with unrealized holding gains			158.4				4.4				173.7				5.0
Total debt securities		$	182.6			$	3.3			$	186.9			$	4.6
Aggregate cost		$	179.3							$	182.3

The unrealized losses in these investments were generally caused by changes in interest rates and market liquidity, and not by changes in credit quality. We intend to hold these securities to their maturities, which generally correlate to the maturities of our customer deposits, and believe it is more-likely-than not that we will not be required to sell any of these securities before recovery of their amortized cost. Accordingly, impairment of these investments is considered temporary.

The estimated fair value of our customer deposit liability, based on discounting expected cash outflows at maturity dates that range up to five years, using current interest rates offered for deposits with the same dates of maturity, was $164.9 million at December 31, 2009, and $167.6 million at September 30, 2010.

NOTE 5 — OTHER INVESTMENTS.

These investments (in millions) include:

		12/31/2009				9/30/2010
Cost method investments
10% interest in Daiwa SB Investments Ltd. (Japan)		$	13.6			$	13.6
Other investments			27.8				33.5
Equity method investments
26% interest in UTI Asset Management Company Limited (India)			—				145.0
Other investments			1.6				1.5
Sponsored mutual fund investments held as trading			1.8				1.9
INR non-deliverable forward contract			.9				—
Total other investments		$	45.7			$	195.5

On January 20, 2010, we purchased a 26% equity interest in UTI Asset Management Company and an affiliate from existing stockholders for 6.5 billion Indian rupees (INR) or $142.4 million, plus transaction costs of $3.2 million of which $2.0 million was paid in 2009. We are accounting for this investment using the equity method of accounting whereby its carrying value is adjusted to reflect our share of UTI’s earnings and losses, the unrealized gain or loss resulting from the translation of UTI’s financial statements into U.S. dollars and dividends received. Our share of UTI’s earnings recognized for the first nine months of 2010 totaled $2.8 million.

In conjunction with our signing of the definitive UTI purchase agreements in November 2009, we entered into a series of rolling non-deliverable forward contracts to economically hedge the foreign currency exchange rate exposure relating to the UTI acquisition price. We recognized non-operating investment income of $2.2 million in January 2010 in the valuation and settlement of these contracts.

NOTE 6 — FAIR VALUE MEASUREMENTS.

We determine the fair value of our investments using broad levels of inputs as defined by related accounting standards:

Level 1 — quoted prices in active markets for identical securities.

Level 2 — observable inputs other than level 1 quoted prices including, but not limited to, quoted prices for similar securities, interest rates, prepayment speeds, and credit risk. These inputs are based on market data obtained from independent sources.

Level 3 — unobservable inputs reflecting our own assumptions based on the best information available. We do not value any investments using level 3 inputs.

These levels are not necessarily an indication of the risk or liquidity associated with the investments. There were no transfers in or out of the levels. The following table summarizes our investments (in millions) that are recognized in our balance sheet using fair value measurements determined based on the differing levels of inputs.

		Level 1				Level 2
December 31, 2009
Cash equivalents		$	676.5
Investments in sponsored mutual funds
Held as available-for-sale			677.5
Held as trading			1.8
Debt securities held by savings bank subsidiary			—			$	182.6
INR non-deliverable forward contract			.9				—
Total		$	1,356.7			$	182.6
September 30, 2010
Cash equivalents		$	728.5
Investments in sponsored mutual funds
Held as available-for-sale			722.1
Held as trading			1.9
Debt securities held by savings bank subsidiary			—			$	186.9
Total		$	1,452.5			$	186.9

NOTE 7 — STOCK-BASED COMPENSATION.

Stock-based grants.

The following table summarizes the status of and changes in our stock option grants during the first nine months of 2010.

						Weighted-
						average
						exercise
		Options				price
Outstanding at beginning of year			39,269,159			$	38.10
Semiannual grants			5,662,250			$	48.63
Reload grants			142,160			$	56.10
Non-employee director grants			4,000			$	56.51
New hire grants			9,000			$	50.02
Exercised			(3,398,185	)		$	25.93
Forfeited			(217,150	)		$	44.99
Expired			(31,578	)		$	56.62
Outstanding at end of period			41,439,656			$	40.55
Exercisable at end of period			22,054,416			$	36.50

The following table summarizes the status of and changes in our nonvested restricted shares and restricted stock units during the first nine months of 2010.

						Restricted
		Restricted				stock				Weighted-average
		shares				units				fair value
Nonvested at beginning of year			587,919				310,951			$	46.19
Granted to employees and directors			257,700				159,855			$	48.69
Vested			(11,387	)			(10,075	)		$	47.82
Forfeited			(9,875	)			(11,000	)		$	46.05
Nonvested at end of period			824,357				449,731			$	46.99

Future stock-based compensation expense.

The following table presents the compensation expense (in millions) to be recognized over the remaining vesting periods of the stock-based awards outstanding at September 30, 2010. Estimated future compensation expense will change to reflect future option grants, including reloads; future awards of unrestricted shares, restricted shares, and restricted stock units; changes in estimated forfeitures; and adjustments for actual forfeitures.

Fourth quarter 2010		$	21.5
2011			69.7
2012 through 2015			67.7
Total		$	158.9

NOTE 8 — EARNINGS PER SHARE CALCULATIONS.

The reconciliation (in millions) of our net income to net income allocated to our common stockholders and the weighted average shares (in millions) that are used in calculating the basic and the diluted earnings per share on our common stock follow.

		Three months ended								Nine months ended
		9/30/2009				9/30/2010				9/30/2009				9/30/2010
Net income		$	132.9			$	169.1			$	281.1			$	480.6
Less: net income allocated to outstanding restricted stock and stock unit holders			(.5	)			(.7	)			(1.0	)			(2.0	)
Net income allocated to common stockholders		$	132.4			$	168.4			$	280.1			$	478.6
Weighted average common shares
Outstanding			256.1				255.5				255.5				257.3
Outstanding assuming dilution			263.6				261.8				261.3				264.6

Weighted average common shares outstanding assuming dilution reflects the potential additional dilution, determined using the treasury stock method that could occur if outstanding stock options were exercised. For the third quarter of 2010, the weighted average common shares outstanding assuming dilution excludes the effect of 17.8 million outstanding stock options with an average exercise price of $51.48 that, when taken together with related unrecognized compensation expense, are out-of-the-money. The weighted average common shares outstanding assuming dilution for the first nine months of 2010 excludes 14.1 million outstanding stock options with an average exercise price of $52.09.

NOTE 9 — COMPREHENSIVE INCOME AND ACCUMULATED OTHER COMPREHENSIVE INCOME.

The following table presents the components (in millions) of comprehensive income.

		Nine months ended
		9/30/2009				9/30/2010
Net income		$	281.1			$	480.6
Other comprehensive income, net of tax
Investments in sponsored mutual funds:
Net unrealized holding gains			131.0				31.9
Other than temporary impairments recognized in income			36.1				—
Net losses (gains) realized on dispositions			(4.2	)			(4.5	)
Deferred income taxes			(58.0	)			(12.3	)
Net unrealized holding gains of investments in sponsored mutual funds recognized in other comprehensive income			104.9				15.1
Debt securities held by savings bank subsidiary:
Net unrealized holding gains			5.9				1.3
Net losses (gains) realized on dispositions			.3				—
Deferred income taxes			(2.2	)			(.4	)
Net unrealized holding gains of debt securities held by savings bank subsidiary recognized in other comprehensive income			4.0				.9
Total net unrealized holding gains recognized in other comprehensive income			108.9				16.0
Investment in UTI Asset Management Company Ltd.
Change in currency translation adjustment			—				(1.0	)
Deferred tax benefits			—				.3
Total currency translation adjustment			—				(.7	)
Total other comprehensive income			108.9				15.3
Total comprehensive income		$	390.0			$	495.9

Comprehensive income for the third quarter was $178.4 million in 2009 and $203.0 million in 2010.

The currency translation gain results from translating our proportionate share of the financial statements of UTI, our equity method investment, into U.S. dollars. Assets and liabilities are translated into U.S. dollars using quarter-end exchange rates, and revenues and expenses are translated using weighted-average exchange rates for the period.

The components of accumulated other comprehensive income (in millions) at September 30, 2010, are presented below.

Net unrealized holding gains on
Investments in sponsored mutual funds		$	187.4
Debt securities held by savings bank subsidiary			4.6
			192.0
Deferred income taxes			(74.1	)
Net unrealized holding gains		$	117.9
Currency translation adjustment, net of deferred tax benefit of $.3 million			(.7	)
Accumulated other comprehensive income		$	117.2

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

The Board of Directors and Stockholders
T. Rowe Price Group, Inc.:

We have reviewed the condensed consolidated balance sheet of T. Rowe Price Group, Inc. and subsidiaries (“the Company”) as of September 30, 2010, the related condensed consolidated statements of income for the three- and nine-month periods ended September 30, 2010 and 2009, the related condensed consolidated statements of cash flows for the nine-month periods ended September 30, 2010 and 2009, and the related condensed consolidated statement of stockholders’ equity for the nine-month period ended September 30, 2010. These condensed consolidated financial statements are the responsibility of the Company’s management.

We conducted our reviews in accordance with the standards of the Public Company Accounting Oversight Board (United States). A review of interim financial information consists principally of applying analytical procedures and making inquiries of persons responsible for financial and accounting matters. It is substantially less in scope than an audit conducted in accordance with the standards of the Public Company Accounting Oversight Board (United States), the objective of which is the expression of an opinion regarding the financial statements taken as a whole. Accordingly, we do not express such an opinion.

Based on our reviews, we are not aware of any material modifications that should be made to the condensed consolidated financial statements referred to above for them to be in conformity with U.S. generally accepted accounting principles.

We have previously audited, in accordance with standards of the Public Company Accounting Oversight Board (United States), the consolidated balance sheet of T. Rowe Price Group, Inc. and subsidiaries as of December 31, 2009, and the related consolidated statements of income, stockholders’ equity, and cash flows for the year then ended (not presented herein); and in our report dated February 5, 2010, we expressed an unqualified opinion on those consolidated financial statements. In our opinion, the information set forth in the accompanying condensed consolidated balance sheet as of December 31, 2009, is fairly stated, in all material respects, in relation to the consolidated balance sheet from which it has been derived.

/s/ KPMG LLP

Baltimore, Maryland
October 22, 2010

Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations.

GENERAL.

Our revenues and net income are derived primarily from investment advisory services provided to individual and institutional investors in our sponsored mutual funds and other managed investment portfolios. Investment advisory clients domiciled outside the United States account for more than 12% of our assets under management at September 30, 2010.

We manage a broad range of U.S., international and global stock, bond, and money market mutual funds and other investment portfolios, which meet the varied needs and objectives of individual and institutional investors. Investment advisory revenues depend largely on the total value and composition of assets under our management. Accordingly, fluctuations in financial markets and in the composition of assets under management affect our revenues and results of operations.

We remain debt-free with substantial liquidity and resources that allow us to take advantage of attractive growth opportunities, invest in key capabilities including investment professionals and technologies and, most importantly, provide our clients with strong investment management expertise and service both now and in the future.

On January 20, 2010, we purchased a 26% equity interest in UTI Asset Management Company and an affiliate from existing stockholders for 6.5 billion Indian rupees (INR) or $142.4 million. During the first nine months of 2010, we repurchased 5.0 million shares of our common stock for $240.0 million. We funded the investment in UTI and the share repurchases with existing cash balances and cash generated from operations.

We decided in the fourth quarter 2010 that we will make a capital contribution to certain of our sponsored money market mutual funds. We are making this contribution to offset the cumulative net losses realized by those funds in recent years in order to allay any fund shareholder concerns that might arise as a result of new SEC disclosure rules. This fourth quarter contribution to the funds will result in a one-time pretax charge of approximately $17 million. Our sponsored money market mutual funds have net assets totaling approximately $28 billion at September 30, 2010.

BACKGROUND.

U.S. equity markets recovered their second quarter 2010 losses despite a volatile third quarter. After moving higher in July on favorable second quarter corporate earnings reports, equity markets weakened again in August amid concerns that the economic recovery was faltering, as evidenced by a rise in the unemployment rate to 9.6% and continued weakness in the housing market despite historically low mortgage rates. In September, the equity markets rebounded strongly on better than expected economic data, particularly in the manufacturing sector, and reassurance from the Federal Reserve that the central bank would employ their monetary policy tools, as needed, to help promote economic recovery. With the slow pace of the economic recovery continuing and both actual inflation and inflation expectations at low levels, the Federal Reserve maintained the target funds rate near zero.

The S&P 500 Index of large-cap companies in leading industries of the U.S. economy posted a third quarter gain of 11.3%, in contrast to the 11.4% loss in the second quarter 2010. For the quarter, the NASDAQ Composite Index, which is heavily weighted with technology companies, returned 12.3% (excluding dividends). This strong third quarter performance helped push the year-to-date returns for these indexes into positive territory, a return of 3.9% and 4.4%, respectively.

Other equity markets around the world posted strong gains in the third quarter as well, despite lingering concerns over European debt, the stability of the Chinese economic recovery, and fears of a double-dip recession in the U.S. Returns to U.S. investors were boosted as the dollar weakened against other currencies. Emerging markets fared best, particularly in Europe, the Middle East and Africa, as developed markets continued to confront economic pressures. The MSCI Emerging Markets Index returned 18.2% while the MSCI EAFE Index, which measures the performance of mostly large-cap stocks in Europe, Australasia and the Far East, returned 16.5%. These indexes ended the first nine months of 2010 up 11.0% and 1.5%, respectively.

Long-term Treasury yields continued to fall in the third quarter. By the end of the third quarter, the yield on the benchmark 10-year U.S. Treasury was 2.53%, a decrease of 44 basis points from June 30, 2010. On the shortest end of the yield curve, the annual yield for one-month treasury bills was .14%.

U.S. fixed income securities continued to see positive returns in the third quarter. While long-term Treasuries performed well due to the skepticism about the strength and durability of the economic recovery, corporate bonds also experienced good returns as investors sought higher yields and were attracted by generally solid balance sheets. The Barclays Capital U.S. Aggregate Index gained 2.5% in the third quarter and 7.9% for the first nine months of 2010. The Barclays Capital Global Aggregate Ex-US Dollar Bond Index was up 10.9% in the third quarter 2010, and 6.4% for the year-to-date due in part to a weakening U.S. dollar. For the first nine months of 2010, the Credit Suisse High Yield Index gained 10.9%, while the J.P. Morgan Emerging Markets Index Plus gained 14.5%.

Investors entrusted net inflows of $23.4 billion to our investment management during the first nine months of 2010, including $8.0 billion in the third quarter. Market appreciation and income added $25.0 billion to assets under management for the first nine months of 2010. Assets under our management totaled $439.7 billion at September 30, 2010, up 48.6 billion from June 30, 2010. The changes (in billions) in 2010 have occurred as follows.

														First nine
		Quarter				Quarter				Quarter				months
		ended				ended				ended				ended
		3/31/2010				6/30/2010				9/30/2010				9/30/2010
Assets under management at beginning of period		$	391.3			$	419.0			$	391.1			$	391.3
Net cash inflows
Sponsored mutual funds in the U.S.			6.1				3.2				1.1				10.4
Other portfolios			4.2				1.9				6.9				13.0
			10.3				5.1				8.0				23.4
Market valuation changes and income			17.4				(33.0	)			40.6				25.0
Change during the period			27.7				(27.9	)			48.6				48.4
Assets under management at end of period		$	419.0			$	391.1			$	439.7			$	439.7

Assets under management at September 30, 2010, include $320.9 billion in stock and blended asset investment portfolios and $118.8 billion in fixed income investment portfolios. The investment portfolios that we manage consist of $258.7 billion in the T. Rowe Price mutual funds distributed in the United States and $181.0 billion in other investment portfolios, including separately managed accounts, sub-advised funds, and other sponsored investment portfolios including common trust funds and mutual funds offered to investors outside the U.S. and through variable annuity life insurance plans.

We incur significant expenditures to attract new investment advisory clients and additional investments from our existing clients. These efforts involve costs that generally precede any future revenues that we might recognize from additions to our assets under management.

RESULTS OF OPERATIONS.

Third quarter 2010 versus third quarter 2009.

Investment advisory revenues increased 20.4%, or $85.2 million, to $502.5 million in the third quarter of 2010 as average assets under our management increased $74.9 billion to $416.1 billion. The average annualized fee rate earned on our assets under management was 47.9 basis points during the third quarter of 2010 down from the 48.5 basis points earned in the 2009 quarter. Money market fees of $5.2 million were voluntarily waived to maintain a positive yield for fund investors in the 2010 quarter and were greater than the $1.4 million of fees waived in the comparable 2009 period. We waived these fees beginning in 2009 and anticipate such fee waivers in the fourth quarter of 2010 and into 2011.

Net revenues increased $88.0 million, or 17.7%, to $586.1 million. Operating expenses of $324.2 million in the third quarter of 2010 were up $33.4 million, or 11.5% from the comparable 2009 quarter. Overall, net operating income of $261.9 million for the third quarter of 2010 was 26.3% higher than the $207.3 million earned in the 2009 quarter. The increase in our average assets under management and resulting advisory revenue increased our operating margin for the third quarter 2010 to 44.7% from 41.6% in the comparable 2009 quarter. Net income increased $36.2 million from the third quarter of 2009 to $169.1 million and diluted earnings per share on our common stock increased 28.0% to $.64 from $.50 in the 2009 quarter.

Investment advisory revenues earned from the T. Rowe Price mutual funds distributed in the U.S. increased 18.9%, or $54.8 million, to $344.2 million. Average mutual fund assets under management in the third quarter of 2010 were $245.9 billion, an increase of 20.4% from the average for the comparable 2009 quarter. Mutual fund assets at September 30, 2010 were $258.7 billion, an increase of $25.2 billion, or 10.8% from the end of June 2010.

Net inflows to the sponsored mutual funds were $1.1 billion during the third quarter of 2010, including $700 million originating in our target-date retirement funds. Fund net inflows are presented net of $1.0 billion of assets transferred to our sponsored target-date retirement trusts from our target-date retirement funds during the quarter. Net inflows of $1.8 billion added to the bond funds were offset by net outflows of $.6 billion from the stock and blended asset funds and $.1 billion from the money market funds. The Short-Term Bond and Tax Free Income Funds had net inflows of $.4 billion and $.3 billion, respectively. Market appreciation and income increased our mutual fund assets under management by $24.1 billion during the third quarter of 2010.

Investment advisory revenues earned on the other investment portfolios that we manage increased $30.4 million, or 23.8%, from the third quarter of 2009, to $158.3 million. Average assets in these portfolios were $170.2 billion during the third quarter of 2010, an increase of $33.3 billion, or 24.3%, from the 2009 quarter. Ending assets at September 30, 2010 were $181.0 billion, up $23.4 billion from the end of June 2010. Net inflows of $6.9 billion in the 2010 quarter were sourced primarily from institutional investors in and outside the U.S. and third party financial intermediaries. These inflows included $1.0 billion of assets transferred from the target-date retirement funds into target-date retirement trusts. Market appreciation and income increased assets under management in these portfolios by $16.5 billion.

Administrative fees increased $2.9 million from the third quarter of 2009 to $82.9 million. This change includes a $2.3 million increase in our mutual fund servicing revenue and $2.0 million increase in 12b-1 distribution and service fees recognized on higher average assets under management in the Advisor and R classes of our sponsored mutual funds. These increases are offset by a $1.8 million decrease in brokerage fees resulting from the reduction in per-trade commissions charged beginning July 1, 2010 to customers with substantial assets. Changes in administrative fees are generally offset by a similar change in the related operating expenses that are incurred to distribute Advisor and R class fund shares through third party intermediaries and to provide services to the funds and their investors.

Compensation and related costs increased $17.9 million, or 9.1%, compared to the third quarter of 2009. This increase is attributable to a $10.0 million increase over the prior year’s quarter in our annual variable compensation programs, which are based on our operating results and other factors such as our relative risk-adjusted investment performance, and the high quality of our investor services. The 2010 quarter also includes an increase of $4.0 million in salaries expense from the 2009 quarter, which results from an increase in our average staff size of nearly 2.5% coupled with a modest increase in our associates’ base salaries at the beginning of the year. At September 30, 2010, we employed 4,975 associates up 3.6% from the 4,802 associates employed at the end of 2009. Increases in temporary employment expenses and other employee costs make up the balance of the change from the 2009 period.

Advertising and promotion expenditures were up $5.6 million, or 43.1%, compared to the third quarter of 2009 in response to investor interest in recovering markets. We currently expect that our advertising and promotion expenditures for the fourth quarter of 2010 will be up about $5.0 million from the comparable 2009 quarter. We vary our level of spending based on market conditions and investor demand as well as our efforts to expand our investor base in the U.S. and abroad.

Occupancy and facility costs together with depreciation and amortization expense were up $1.8 million versus the 2009 period. The costs for our facilities, upgrading technology capabilities and related maintenance have all risen to meet increased business demands.

Other operating expenses increased $8.1 million, or 20.7%, from the third quarter of 2009, including an increase of $2.0 million in distribution and service expenses recognized on higher average assets under management in our Advisor and R classes of mutual fund shares that are sourced from financial intermediaries. These costs are offset by an equal increase in our administrative revenues recognized from the 12b-1 fees discussed above. Consulting fees, travel costs, other professional fees and other operating costs have all risen from the third quarter of 2009 to meet increasing business demands.

Our non-operating investment activity, which includes interest income as well as the recognition of investment gains and losses, increased $3.7 million from the comparable 2009 quarter. The increase includes $1.3 million of additional investment gains realized on the sale of mutual fund investments as we rebalanced our portfolio and $1.8 million of equity earnings from our investment in UTI.

The third quarter 2010 provision for income taxes as a percentage of pretax income is 37.6%, down from our estimate for the full year 2010 of 38.0% due to certain discrete period adjustments made to our prior years’ tax accruals.

First nine months of 2010 versus first nine months of 2009.

Investment advisory revenues were up 35.2%, or $381.9 million, to nearly $1.5 billion in the first nine months of 2010 as average assets under our management increased $106.3 billion to $408.9 billion. The average annualized fee rate earned on our assets under management was 47.9 basis points during the nine months of 2010, unchanged from the basis points earned during the comparable 2009 period and down slightly from the 48.1 basis points earned during the 2009 year. We have waived $18.4 million in money market advisory fees for the first nine months of 2010.

Net revenues increased $394.9 million, or 29.8%, to $1.7 billion. Operating expenses grew $113.0 million to $966.0 million in the first nine months of 2010, an increase of 13.2% from the comparable 2009 period. Overall, net operating income for year-to-date 2010 increased $281.9 million, or 59.7%, to $753.7 million. Our operating margin for the first nine months of 2010 was 43.8%, up from 35.6% for the 2009 period. Our net income increased $199.5 million, or 71.0% to $480.6 million from the 2009 period. Diluted earnings per share on our common stock is $1.81 for the first nine months of 2010, an increase of $.74 from $1.07 earned in the 2009 period.

Investment advisory revenues earned from the T. Rowe Price mutual funds distributed in the United States increased 35.0%, or $262.5 million, to about $1.0 billion. Year-to-date 2010 average mutual fund assets were $243.6 billion, an increase of 35.0% from the average for the comparable 2009 period. Net inflows into the mutual funds during the first nine months of 2010 were $10.4 billion, including $4.8 billion originating in our target-date retirement funds. Our bond funds had net inflows of $6.3 billion, including $1.4 billion into the New Income Fund, $1.3 billion into the Short-Term Bond Fund, $.6 billion into the Tax-Free Income Fund and $.5 billion into each of the Emerging Market Bond and International Bond Funds. Our stock and blended asset funds added $4.6 billion of net inflows. The Value Fund had net inflows of $1.2 billion, while the Mid-Cap Value, Growth Stock, and Equity Index 500 Funds each added at least $600 million for a combined total of $2.1 billion in net inflows. The money market funds had net outflows of $500 million. Higher market valuations and income increased fund assets by $15.6 billion.

Investment advisory revenues earned on the other investment portfolios that we manage increased $119.4 million, or 35.7%, to $453.9 million. Average assets in these portfolios were $165.3 billion during the first nine months of 2010, an increase of 35.4% from the 2009 period. Net inflows from institutional investors in and outside the U.S. and third party financial intermediaries were $13.0 billion and market appreciation and income added $9.4 billion.

Administrative fees increased $12.5 million to $251.2 million during the first nine months of 2010. The change in these revenues includes a $9.2 million increase of 12b-1 distribution and service fees recognized on higher assets under management in the Advisor and R classes of our sponsored mutual funds. Increases in our defined contribution plan and mutual fund servicing revenue of $4.9 million were offset by a $2.5 million decrease in brokerage fees due to a reduction in per-trade commissions charged beginning July 1, 2010 to customers with substantial assets.

Compensation and related costs, increased $65.6 million, or 11.5%, compared to the first nine months of 2009. The largest part of the increase is attributable to a $59.6 million increase in our interim accrual for our annual variable compensation programs. Higher temporary employment expenses, other employee benefits and employee related costs for the first nine months of 2010 were offset by lower salaries resulting from the impact of the nonrecurring severance costs recognized in the 2009 period and our year-to-date 2010 average head count decreasing 4.0% from the first nine months of 2009.

Advertising and promotion expenditures were up $12.8 million, or 25.9%, compared to year-to-date 2009 in response to improved market conditions and investor sentiment over the last twelve months.

Other operating expenses increased $33.5 million, or 31.4%, from the first nine months of 2009, including an increase of $9.2 million in distribution and service expenses recognized on higher average assets under management in our Advisor and R classes of mutual fund shares that are sourced from financial intermediaries. These costs are offset by an equal increase in our administrative revenues recognized from the 12b-1 fees discussed above. The remaining increase is a result of other operating costs, including consulting fees, travel costs and other professional services, incurred to meet increasing business demands.

Our non-operating investment income activity resulted in a net gain of $18.1 million for the first nine months of 2010 compared to a net loss of $22.9 million in the 2009 period. This change of $41.0 million includes $36.1 million in other than temporary impairments recognized on our investments in sponsored mutual funds in the first nine months of 2009. The change also includes $2.2 million in gains recognized in the 2010 period for the settlement and valuation of a series of non-deliverable forward contracts used to economically hedge the foreign currency exposure associated with the UTI acquisition price and $2.8 million in equity earnings from our investment in UTI.

CAPITAL RESOURCES AND LIQUIDITY.

Operating activities during the first nine months of 2010 provided cash flows of $711.5 million, up $244.9 million from 2009, including a $199.5 million increase in net income and an $86.1 million increase in timing differences in the cash settlement of our assets and liabilities. These increases are offset by the impact of $36.1 million in other than temporary impairments of our investments in sponsored mutual funds that were experienced in the first nine months of 2009 and did not reoccur in 2010. Our interim operating cash outflows do not include bonus compensation that is accrued throughout the year before being substantially paid out in December.

Net cash used in investing activities totaled $265.1 million, up $123.0 million from the 2009 period, primarily from the purchase of a 26% equity interest in UTI for $142.4 million plus related transaction costs incurred in the 2010 period of $1.2 million. We made $8.9 million less net investments into our sponsored mutual funds in 2010 compared to the 2009 period. The change also includes $10.4 million in fewer investments made in debt securities held by our savings bank.

Net cash used in financing activities was $379.3 million in the first nine months of 2010, up $175.0 million from the 2009 period. We increased our stock repurchases by expending $181.1 million more than in the first nine months of 2009. Dividends paid during the first nine months of 2010 increased $16.6 million from the 2009 period due primarily to a $.02 increase in our quarterly per-share dividend. Cash proceeds from option exercises were up $21.7 million in 2010 compared to 2009 as the higher market valuations of our common stock experienced in the early part of 2010 led employees to exercise.

Our cash and mutual fund investments at September 30, 2010 were $1.5 billion, and we have no debt. Given the availability of these financial resources, we do not maintain an available external source of liquidity. We anticipate property and equipment expenditures for the full year 2010 to be about $130 million and expect to fund them from our cash balances.

NEW ACCOUNTING STANDARDS.

We have considered all other newly issued accounting guidance that is applicable to our operations and the preparation of our consolidated statements, including that which we have not yet adopted. We do not believe that any such guidance will have a material effect on our financial position or results of operation.

FORWARD-LOOKING INFORMATION.

From time to time, information or statements provided by or on behalf of T. Rowe Price, including those within this report, may contain certain forward-looking information, including information or anticipated information relating to: our revenues, net income and earnings per share on common stock; changes in the amount and composition of our assets under management; our expense levels and possible expense savings; our estimated effective income tax rate; and our expectations regarding financial markets, future transactions and investments, and other conditions. Readers are cautioned that any forward-looking information provided by or on behalf of T. Rowe Price is not a guarantee of future performance. Actual results may differ materially from those in forward-looking information because of various factors including, but not limited to, those discussed below and in Item 1A, Risk Factors, of our Form 10-K Annual Report for 2009. Further, forward-looking statements speak only as of the date on which they are made, and we undertake no obligation to update any forward-looking statement to reflect events or circumstances after the date on which it is made or to reflect the occurrence of unanticipated events.

Our future revenues and results of operations will fluctuate primarily due to changes in the total value and composition of assets under our management. Such changes result from many factors including, among other things: cash inflows and outflows in the T. Rowe Price mutual funds and other managed investment portfolios; fluctuations in global financial markets that result in appreciation or depreciation of the assets under our management; our introduction of new mutual funds and investment portfolios; and changes in retirement savings trends relative to participant-directed investments and defined contribution plans. The ability to attract and retain investors’ assets under our management is dependent on investor sentiment and confidence; the relative investment performance of the Price mutual funds and other managed investment portfolios as compared to competing offerings and market indexes; the ability to maintain our investment management and administrative fees at appropriate levels; competitive conditions in the mutual fund, asset management, and broader financial services sectors; and our level of success in implementing our strategy to expand our business. Our revenues are substantially dependent on fees earned under contracts with the Price funds and could be adversely affected if the independent directors of one or more of the Price funds terminated or significantly altered the terms of the investment management or related administrative services agreements. Non-operating investment income (loss) will also fluctuate primarily due to the size of our investments and changes in their market valuations.

Our future results are also dependent upon the level of our expenses, which are subject to fluctuation for the following or other reasons: changes in the level of our advertising expenses in response to market conditions, including our efforts to expand our investment advisory business to investors outside the United States and to further penetrate our distribution channels within the United States; variations in the level of total compensation expense due to, among other things, bonuses, stock option grants, other incentive awards, changes in our employee count and mix, and competitive factors; any goodwill impairment that may arise; fluctuation in foreign currency exchange rates applicable to our investment in and the costs of our international operations; expenses and capital costs, such as technology assets, depreciation, amortization, and research and development, incurred to maintain and enhance our administrative and operating services infrastructure; unanticipated costs that may be incurred to protect investor accounts and the goodwill of our clients; and disruptions of services, including those provided by third parties, such as facilities, communications, power, and the mutual fund transfer agent and accounting systems.

Our business is also subject to substantial governmental regulation, and changes in legal, regulatory, accounting, tax, and compliance requirements may have a substantial effect on our operations and results, including but not limited to effects on costs that we incur and effects on investor interest in mutual funds and investing in general, or in particular classes of mutual funds or other investments.

Item 3. Quantitative and Qualitative Disclosures About Market Risk.

There has been no material change in the information provided in Item 7A of the Form 10-K Annual Report for 2009.

Item 4. Controls and Procedures.

Our management, including our principal executive and principal financial officers, has evaluated the effectiveness of our disclosure controls and procedures as of September 30, 2010. Based on that evaluation, our principal executive and principal financial officers have concluded that our disclosure controls and procedures as of September 30, 2010, are effective at the reasonable assurance level to ensure that the information required to be disclosed by us in the reports that we file or submit under the Securities Exchange Act of 1934, including this Form 10-Q quarterly report, is recorded, processed, summarized and reported, within the time periods specified in the Securities and Exchange Commission’s rules and forms, and to ensure that information required to be disclosed by us in the reports that we file or submit under the Exchange Act is accumulated and communicated to our management, including our principal executive and principal financial officers, or persons performing similar functions, as appropriate to allow timely decisions regarding required disclosure.

Our management, including our principal executive and principal financial officers, has evaluated any change in our internal control over financial reporting that occurred during the third quarter of 2010, and has concluded that there was no change during the third quarter of 2010 that has materially affected, or is reasonably likely to materially affect, our internal control over financial reporting.

PART II — OTHER INFORMATION

Item 1. Legal Proceedings.

From time to time, various claims against us arise in the ordinary course of business, including employment-related claims. In the opinion of management, after consultation with counsel, the likelihood that an adverse determination in one or more pending claims would have a material adverse effect on our financial position or result of operations is remote.

Item 1A. Risk Factors.

There has been no material change in the information provided in Item 1A of our Form 10-K Annual Report for 2009.

Item 2. Unregistered Sales of Equity Securities and Use of Proceeds.

(c)

Repurchase activity during the third quarter of 2010 conducted pursuant to the Board of Directors’ June 5, 2008, authorization follows.

										Total Number of				Maximum Number
		Total Number				Average				Shares Purchased as				of Shares that May
		of Shares				Price Paid				Part of Publicly				Yet Be Purchased
Month		Purchased				per Share				Announced Program				Under the Program
July			850,512			$	45.16				850,512				7,994,265
August			583,355			$	45.43				583,355				7,410,910
September			—								—				22,410,910
Total			1,433,867			$	45.27				1,433,867

On September 8, 2010, our Board of Directors approved a 15 million share increase in the company’s authorization to repurchase its common stock.

Item 5. Other Information.

On October 22, 2010, we issued a press release reporting our results of operations for the third quarter of 2010. A copy of that press release is furnished herewith as Exhibit 99. This information shall not be deemed filed for purposes of Section 18 of the Securities Exchange Act of 1934, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933.

Item 6. Exhibits.

The following exhibits required by Item 601 of Regulation S-K are furnished herewith.

3(i).1		Charter of T. Rowe Price Group, Inc., as Amended by Articles of Amendment dated April 10, 2008. (Incorporated by reference from Form 10-Q Report for the quarterly period ended March 31, 2008; Accession No. 0000950133-08-001597).
3(ii)		Amended and Restated By-Laws of T. Rowe Price Group, Inc. as of February 12, 2009. (Incorporated by reference from Form 8-K Current Report as of February 17, 2009; Accession No. 0000950133-09-000369).
10.03		Transfer Agency and Service Agreement as of January 1, 2010, between T. Rowe Price Services, Inc. and the T. Rowe Price Funds. (Incorporated by reference from Form 485BPOS; Accession No. 0000902259-10-000015).
10.04		Agreement as of January 1, 2010, between T. Rowe Price Retirement Plan Services, Inc. and certain of the T. Rowe Price Funds. (Incorporated by reference from Form 485BPOS; Accession No. 0000902259-10-000015).
15		Letter from KPMG LLP, independent registered public accounting firm, re unaudited interim financial information.
31(i).1		Rule 13a-14(a) Certification of Principal Executive Officer.
31(i).2		Rule 13a-14(a) Certification of Principal Financial Officer.
32		Section 1350 Certifications.
99		Press release issued October 22, 2010, reporting our results of operations for the third quarter of 2010.
101		The following series of unaudited XBRL-formatted documents are collectively included herewith as Exhibit 101. The financial information is extracted from T. Rowe Price Group’s unaudited condensed consolidated interim financial statements and notes that are included in this Form 10-Q Report.

101.INS		XBRL Instance Document (File name: trow-20100930.xml).
101.SCH		XBRL Taxonomy Extension Schema Document (File name: trow-20100930.xsd).
101.CAL		XBRL Taxonomy Calculation Linkbase Document (File name: trow-20100930_cal.xml).
101.LAB		XBRL Taxonomy Label Linkbase Document (File name: trow-20100930_lab.xml).
101.PRE		XBRL Taxonomy Presentation Linkbase Document (File name: trow-20100930_pre.xml).
101.DEF		XBRL Taxonomy Definition Linkbase Document (File name: trow-20100930_def.xml).

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized on October 22, 2010.

Exhibit 15

Exhibit 15 Letter from KPMG LLP, independent registered public accounting firm,
                    re unaudited interim financial information

T. Rowe Price Group, Inc.
100 East Pratt Street
Baltimore, Maryland 21202

Re: Registration Statements on Form S-8: No. 33-7012, No. 33-72568, No. 333-20333, No. 333-90967, No. 333-59714, No. 333-120882, No. 333-120883, No. 333-142092, and No. 333-167317.

With respect to the subject registration statements, we acknowledge our awareness of the use therein of our report dated October 22, 2010 related to our review of interim financial information.

Pursuant to Rule 436 under the Securities Act of 1933 (the Act), such report is not considered part of a registration statement prepared or certified by an independent registered public accounting firm, or a report prepared or certified by an independent registered public accounting firm within the meaning of sections 7 and 11 of the Act.

Exhibit 31(i).1 Rule 13a-14(a) Certification of Principal Executive Officer

I, James A. C. Kennedy, certify that:

1.		I have reviewed this Form 10-Q Quarterly Report for the quarterly period ended September 30, 2010, of T. Rowe Price Group, Inc.;
2.		Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;
3.		Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;
4.		The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

     (a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

     (b) Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

     (c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

     (d) Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

5.

The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

     (a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

     (b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

October 22, 2010

Exhibit 31(i).2 Rule 13a-14(a) Certification of Principal Financial Officer

I, Kenneth V. Moreland, certify that:

1.		I have reviewed this Form 10-Q Quarterly Report for the quarterly period ended September 30, 2010, of T. Rowe Price Group, Inc.;
2.		Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;
3.		Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;
4.		The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

     (a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

     (b) Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

     (c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

     (d) Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

5.

The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

     (a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

     (b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

October 22, 2010

Exhibit 32

Section 1350 Certifications

We certify, to the best of our knowledge, based upon a review of the Form 10-Q Quarterly Report for the quarterly period ended September 30, 2010, of T. Rowe Price Group, Inc., that:

(1) The Form 10-Q Quarterly Report fully complies with the requirements of Section 13(a) of the Securities Exchange Act of 1934, as amended; and

(2) The information contained in the Form 10-Q Quarterly Report fairly presents, in all material respects, the financial condition and results of operations of T. Rowe Price Group, Inc.

October 22, 2010

A signed original of this written statement has been provided to T. Rowe Price Group, Inc. and will be retained by T. Rowe Price Group, Inc. and furnished to the Securities and Exchange Commission or its staff upon request.

T. ROWE PRICE GROUP REPORTS THIRD QUARTER 2010 RESULTS

Assets Under Management at September 30 Reach $439.7 Billion

BALTIMORE (October 22, 2010) — T. Rowe Price Group, Inc. (NASDAQ-GS: TROW) today reported its third quarter 2010 results, including net revenues of $586.1 million, net income of $169.1 million, and diluted earnings per common share of $.64, an increase of 28% from the $.50 per share in the comparable 2009 quarter. Net revenues were $498.1 million in the third quarter of 2009, and net income was $132.9 million.

Investment advisory revenues increased 20%, or $85.2 million from the comparable 2009 quarter. Assets under management increased $48.6 billion from $391.1 billion at June 30, 2010, to $439.7 billion at September 30, including $258.7 billion in the T. Rowe Price mutual funds distributed in the United States and $181.0 billion in other managed investment portfolios. Net cash inflows from investors totaled $8.0 billion and market appreciation and income added $40.6 billion to assets under management during the quarter.

Results for the first nine months of 2010 include net revenues of $1.7 billion, net income of $480.6 million, and diluted earnings per common share of $1.81, up 69% from the $1.07 per share in the comparable 2009 period. Assets under management increased $48.4 billion, or 12% from the end of 2009. Year-to-date, net cash inflows from investors totaled $23.4 billion and market appreciation and income added $25.0 billion to assets under management.

Financial Highlights

Relative to the 2009 quarter, investment advisory revenues earned from the T. Rowe Price mutual funds distributed in the U.S. increased 19%, or $54.8 million, to $344.2 million in the third quarter of 2010. Average mutual fund assets under management were $245.9 billion in the 2010 quarter, an increase of 20% from the average for the comparable 2009 quarter. Mutual fund assets at September 30, 2010 were $258.7 billion, an increase of $25.2 billion, or 11% from the end of June 2010.

Net inflows to the sponsored mutual funds were $1.1 billion during the third quarter of 2010. Fund net inflows are presented net of $1.0 billion of assets transferred to the target-date retirement trusts from the target-date retirement funds during the quarter. Net inflows of $1.8 billion added to the bond funds were offset by net outflows of $.6 billion from the stock and blended asset funds and $.1 billion from the money market funds. Market appreciation and income increased mutual fund assets under management by $24.1 billion during the third quarter of 2010.

Investment advisory revenues earned on the other investment portfolios that the firm manages increased $30.4 million, or 24%, from the third quarter of 2009, to $158.3 million. Average assets in these portfolios were $170.2 billion during the third quarter of 2010, an increase of $33.3 billion, or 24%, from the 2009 quarter. Ending assets at September 30, 2010 were $181.0 billion, up $23.4 billion from the end of June 2010. Net inflows of $6.9 billion, in the 2010 quarter, were sourced primarily from institutional investors in and outside the U.S. and third party financial intermediaries. These inflows included $1.0 billion of assets transferred from the target-date retirement funds into target-date retirement trusts. Market appreciation and income increased assets under management in these portfolios by $16.5 billion. Investors domiciled outside the United States account for more than 12% of the firm’s assets under management at September 30, 2010.

The target-date retirement investment portfolios continue to be a good source of assets under management. During the third quarter of 2010, net inflows of $2.3 billion originated in these portfolios. Assets in the target-date retirement portfolios were $53.5 billion at September 30, 2010, accounting for 12% of the firm’s assets under management and 19% of its mutual fund assets.

Operating expenses were $324.2 million in the third quarter of 2010, up $33.4 million from the 2009 quarter. Compensation and related costs increased $17.9 million, or 9%, from the comparable 2009 quarter, due primarily to a higher accrual for the annual variable compensation program, an increase in temporary employment costs and salaries. Salaries have risen due to an increase in average staff size of nearly 2.5% from the 2009 quarter, and a modest increase in associates’ base salaries at the beginning of the year. At September 30, 2010, we employed 4,975 associates, up 3.6% from the 4,802 associates employed at the end of 2009.

Advertising and promotion expenditures were up $5.6 million, or 43%, compared to the third quarter of 2009 in response to investor interest in recovering markets. The firm currently expects that its advertising and promotion expenditures for the fourth quarter of 2010 will be up about $5.0 million from the comparable 2009 quarter. The firm varies its level of spending based on market conditions and investor demand as well as its efforts to expand its investor base in the United States and abroad.

Other operating expenses increased $8.1 million, or 21%, from the third quarter of 2009, including an increase of $2.0 million in distribution and service expenses recognized on higher average assets under management in our Advisor and R classes of mutual fund shares that are sourced from financial intermediaries. These costs are offset by an equal increase in our administrative revenues recognized from the 12b-1 fees. Consulting fees, travel costs, other professional fees and other operating costs have all risen from the third quarter of 2009 to meet increasing business demands.

The third quarter 2010 provision for income taxes as a percentage of pretax income is 37.6%, down from our estimate for the full year 2010 of 38.0% due to certain discrete period adjustments made to prior years’ tax accruals.

The Company decided in the fourth quarter 2010 that it will make a capital contribution to certain of its sponsored money market mutual funds. The Company is making this contribution to offset the cumulative net losses realized by those funds in recent years in order to allay any fund shareholder concerns that might arise as a result of new SEC disclosure rules. This fourth quarter contribution to the funds will result in a one-time pre-tax charge of approximately $17 million. The Company’s sponsored money market mutual funds have net assets totaling approximately $28 billion at September 30, 2010.

Management Commentary

James A.C. Kennedy, the company’s chief executive officer and president, commented: “The firm’s investment advisory results relative to our peers remain strong, with 89% of the T. Rowe Price funds across their share classes outperforming their comparable Lipper averages on a total return basis for the 5-year period ended September 30, 2010, 86% outperforming for the three-year period, 78% outperforming for the 10-year period, and 71% outperforming for the one-year period. In addition, T. Rowe Price stock, bond and blended asset funds that ended the quarter with an overall rating of four or five stars from Morningstar account for nearly 76% of our rated funds’ assets under management.

“Our third quarter financial performance was achieved during a volatile period in which markets moved higher in July, fell back in August, and then rebounded in September. Assets under management at the firm hit a record level at the end of the quarter, as did the quarter’s average assets under management. With the tailwind of market gains and net new client inflows, our net revenues, net income, and earnings have largely recovered from the crisis, although they still remain slightly below their peak in the fourth quarter of 2007.

“Our strong capital position enables us to weather volatile markets while continuing to take advantage of opportunities that will better position us and our clients for the future. We remain debt-free with substantial liquidity, including cash and mutual fund investment holdings of $1.5 billion. Through September 30, we have expended $240 million to repurchase 5.0 million shares of our common stock. Based on current strategic projects and plans, the company’s capital expenditures for all of 2010 are estimated to be about $130 million, including $101 million invested in facilities and technology equipment in the first three quarters of the year. These cash expenditures are funded from our available liquid resources.

Market Commentary

“Despite the ebbs and flows of the market and the uneven pace of recovery, market fundamentals are generally positive and slowly improving. Equity valuations are reasonable, corporate balance sheets are healthy, and corporate earnings growth should continue to improve. Although many investors remain cautious, taking the long-term view we are reasonably optimistic that the next decade will be a more rewarding period for investors than the decade past.”

Closing Comment

In closing, Mr. Kennedy said, “While markets are a key driver of our short-term financial results, the key to the long-term success for the company is our level of performance and service for our growing number of clients around the world. We remain encouraged by the confidence they continue to place in us, as evidenced by investor demand across distribution channels that resulted in record cash flows for a third quarter. With the depth and breadth of our talent pool and their enduring focus on our clients, the long-term outlook for T. Rowe Price remains strong.”

Other Matters

The financial results presented in this release are unaudited. The firm expects that it will file its Form 10-Q Quarterly Report for the third quarter of 2010 with the U.S. Securities and Exchange Commission later today. The Form 10-Q will include additional information on the firm’s unaudited financial results at September 30, 2010.

Certain statements in this press release may represent “forward-looking information,” including information relating to anticipated changes in revenues, net income and earnings per common share, anticipated changes in the amount and composition of assets under management, anticipated expense levels and expense savings, estimated tax rates, and expectations regarding financial results, future transactions, investments, capital expenditures, and other market conditions. For a discussion concerning risks and other factors that could affect future results, see the firm’s 2009 Form 10-K report.

Founded in 1937, Baltimore-based T. Rowe Price (www.troweprice.com) is a global investment management organization that provides a broad array of mutual funds, subadvisory services, and separate account management for individual and institutional investors, retirement plans, and financial intermediaries. The organization also offers a variety of sophisticated investment planning and guidance tools. T. Rowe Price’s disciplined, risk-aware investment approach focuses on diversification, style consistency, and fundamental research.

UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF INCOME
(in millions, except per-share amounts)

		Three months ended								Nine months ended
		9/30/2009				9/30/2010				9/30/2009				9/30/2010
Revenues
Investment advisory fees		$	417.3			$	502.5			$	1,084.4			$	1,466.3
Administrative fees			80.0				82.9				238.7				251.2
Investment income of savings bank subsidiary			1.8				1.6				5.2				4.9
Total revenues			499.1				587.0				1,328.3				1,722.4
Interest expense on savings bank deposits			1.0				0.9				3.5				2.7
Net revenues			498.1				586.1				1,324.8				1,719.7
Operating expenses
Compensation and related costs			196.3				214.2				571.4				637.0
Advertising and promotion			13.0				18.6				49.4				62.2
Depreciation and amortization of property and equipment			16.4				15.9				49.7				46.8
Occupancy and facility costs			26.0				28.3				75.8				79.8
Other operating expenses			39.1				47.2				106.7				140.2
Total operating expenses			290.8				324.2				853.0				966.0
Net operating income			207.3				261.9				471.8				753.7
Non-operating investment income (loss)			5.2				8.9				(22.9	)			18.1
Income before income taxes			212.5				270.8				448.9				771.8
Provision for income taxes			79.6				101.7				167.8				291.2
Net income		$	132.9			$	169.1			$	281.1			$	480.6
Earnings per share on common stock
Basic		$	.52			$	.66			$	1.10			$	1.86
Diluted		$	.50			$	.64			$	1.07			$	1.81
Net income allocated to common stockholders
Net income		$	132.9			$	169.1			$	281.1			$	480.6
Net income allocated to outstanding restricted stock and stock unit holders			(0.5	)			(0.7	)			(1.0	)			(2.0	)
Net income allocated to common stockholders		$	132.4			$	168.4			$	280.1			$	478.6
Weighted average common shares
Outstanding			256.1				255.5				255.5				257.3
Outstanding assuming dilution			263.6				261.8				261.3				264.6
Dividends declared per share		$	.25			$	.27			$	.75			$	.81

		Three months ended								Nine months ended
		9/30/2009				9/30/2010				9/30/2009				9/30/2010
Investment Advisory Revenues (in millions)
Sponsored mutual funds in the U.S.
Stock and blended asset		$	230.6			$	271.3			$	587.9			$	809.2
Bond and money market			58.8				72.9				162.0				203.2
Total			289.4				344.2				749.9				1,012.4
Other portfolios			127.9				158.3				334.5				453.9
Total		$	417.3			$	502.5			$	1,084.4			$	1,466.3
Average Assets Under Management (in billions)
Sponsored mutual funds in the U.S.
Stock and blended asset		$	150.8			$	178.5			$	130.3			$	178.9
Bond and money market			53.5				67.4				50.2				64.7
Total			204.3				245.9				180.5				243.6
Other portfolios			136.9				170.2				122.1				165.3
Total		$	341.2			$	416.1			$	302.6			$	408.9

		12/31/2009				9/30/2010
Assets Under Management (in billions)
Sponsored mutual funds in the U.S.
Stock and blended asset		$	172.7			$	189.4
Bond and money market			60.0				69.3
Total			232.7				258.7
Other portfolios			158.6				181.0
Total		$	391.3			$	439.7
Stock and blended asset portfolios		$	290.4			$	320.9
Fixed income portfolios			100.9				118.8
Total		$	391.3			$	439.7

		Nine months ended
		9/30/2009				9/30/2010
Condensed Consolidated Cash Flows Information (in millions)
Cash provided by operating activities, including $66.3 of stock-based compensation in 2010		$	466.6			$	711.5
Cash used in investing activities, including ($101.4) for additions to property and equipment and ($143.6) for investment in UTI Asset Management Company Limited in 2010			(142.1	)			(265.1	)
Cash used in financing activities, including common stock repurchases of ($240.0) and dividends paid of ($208.9) in 2010			(204.3	)			(379.3	)
Net change in cash during the period		$	120.2			$	67.1

		12/31/2009				9/30/2010
Condensed Consolidated Balance Sheet Information (in millions)
Cash and cash equivalents		$	743.3			$	810.4
Investments in sponsored mutual funds			677.5				722.1
Other investments			45.7				195.5
Property and equipment			512.8				557.4
Goodwill			665.7				665.7
Accounts receivable and other assets			565.3				612.2
Total assets			3,210.3				3,563.3
Total liabilities			328.1				498.9
Stockholders’ equity, 256.4 common shares outstanding in 2010, including net unrealized holding gains of $117.9 in 2010		$	2,882.2			$	3,064.4