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    <link:label id="lab_trow_SponsoredMutualFundsInUSMember_BBF17987717DCEEA536203722DB45DDD_terseLabel_en-US" xlink:label="lab_trow_SponsoredMutualFundsInUSMember_BBF17987717DCEEA536203722DB45DDD" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Sponsored U.S. mutual funds [Member]</link:label>
    <link:label id="lab_trow_SponsoredMutualFundsInUSMember_BBF17987717DCEEA536203722DB45DDD_label_en-US" xlink:label="lab_trow_SponsoredMutualFundsInUSMember_BBF17987717DCEEA536203722DB45DDD" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Sponsored Mutual Funds In U S [Member]</link:label>
    <link:label id="lab_trow_SponsoredMutualFundsInUSMember_BBF17987717DCEEA536203722DB45DDD_documentation_en-US" xlink:label="lab_trow_SponsoredMutualFundsInUSMember_BBF17987717DCEEA536203722DB45DDD" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Sponsored mutual funds in the U.S.</link:label>
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    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_trow_SponsoredMutualFundsInUSMember_BBF17987717DCEEA536203722DB45DDD" xlink:to="lab_trow_SponsoredMutualFundsInUSMember_BBF17987717DCEEA536203722DB45DDD" xlink:type="arc" />
    <link:label id="lab_trow_OtherPortfoliosMember_FB39B7FDA3339B0D0EAB03722DB47F0C_terseLabel_en-US" xlink:label="lab_trow_OtherPortfoliosMember_FB39B7FDA3339B0D0EAB03722DB47F0C" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Other investment portfolios [Member]</link:label>
    <link:label id="lab_trow_OtherPortfoliosMember_FB39B7FDA3339B0D0EAB03722DB47F0C_label_en-US" xlink:label="lab_trow_OtherPortfoliosMember_FB39B7FDA3339B0D0EAB03722DB47F0C" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Other Portfolios [Member]</link:label>
    <link:label id="lab_trow_OtherPortfoliosMember_FB39B7FDA3339B0D0EAB03722DB47F0C_documentation_en-US" xlink:label="lab_trow_OtherPortfoliosMember_FB39B7FDA3339B0D0EAB03722DB47F0C" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Other portfolios</link:label>
    <link:loc xlink:href="trow-20160630.xsd#trow_OtherPortfoliosMember" xlink:label="loc_trow_OtherPortfoliosMember_FB39B7FDA3339B0D0EAB03722DB47F0C" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_trow_OtherPortfoliosMember_FB39B7FDA3339B0D0EAB03722DB47F0C" xlink:to="lab_trow_OtherPortfoliosMember_FB39B7FDA3339B0D0EAB03722DB47F0C" xlink:type="arc" />
    <link:label id="lab_trow_InvestmentMandateAxis_C7C5ACB25ED7C240F07D03722DB4C7D8_terseLabel_en-US" xlink:label="lab_trow_InvestmentMandateAxis_C7C5ACB25ED7C240F07D03722DB4C7D8" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Investment Mandate [Axis]</link:label>
    <link:label id="lab_trow_InvestmentMandateAxis_C7C5ACB25ED7C240F07D03722DB4C7D8_label_en-US" xlink:label="lab_trow_InvestmentMandateAxis_C7C5ACB25ED7C240F07D03722DB4C7D8" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Investment Mandate [Axis]</link:label>
    <link:label id="lab_trow_InvestmentMandateAxis_C7C5ACB25ED7C240F07D03722DB4C7D8_documentation_en-US" xlink:label="lab_trow_InvestmentMandateAxis_C7C5ACB25ED7C240F07D03722DB4C7D8" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Segregates the information included within the table to which this axis relates by the underlying investment mandate.</link:label>
    <link:loc xlink:href="trow-20160630.xsd#trow_InvestmentMandateAxis" xlink:label="loc_trow_InvestmentMandateAxis_C7C5ACB25ED7C240F07D03722DB4C7D8" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_trow_InvestmentMandateAxis_C7C5ACB25ED7C240F07D03722DB4C7D8" xlink:to="lab_trow_InvestmentMandateAxis_C7C5ACB25ED7C240F07D03722DB4C7D8" xlink:type="arc" />
    <link:label id="lab_trow_InvestmentMandateDomain_AF5AB13181E5354E0CFE03722DB4CF7B_terseLabel_en-US" xlink:label="lab_trow_InvestmentMandateDomain_AF5AB13181E5354E0CFE03722DB4CF7B" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Investment Mandate [Domain]</link:label>
    <link:label id="lab_trow_InvestmentMandateDomain_AF5AB13181E5354E0CFE03722DB4CF7B_label_en-US" xlink:label="lab_trow_InvestmentMandateDomain_AF5AB13181E5354E0CFE03722DB4CF7B" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Investment Mandate [Domain]</link:label>
    <link:label id="lab_trow_InvestmentMandateDomain_AF5AB13181E5354E0CFE03722DB4CF7B_documentation_en-US" xlink:label="lab_trow_InvestmentMandateDomain_AF5AB13181E5354E0CFE03722DB4CF7B" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Segregates the information included within the table to which this axis relates by the underlying investment mandate.</link:label>
    <link:loc xlink:href="trow-20160630.xsd#trow_InvestmentMandateDomain" xlink:label="loc_trow_InvestmentMandateDomain_AF5AB13181E5354E0CFE03722DB4CF7B" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_trow_InvestmentMandateDomain_AF5AB13181E5354E0CFE03722DB4CF7B" xlink:to="lab_trow_InvestmentMandateDomain_AF5AB13181E5354E0CFE03722DB4CF7B" xlink:type="arc" />
    <link:label id="lab_trow_StockAndBlendedAssetMember_9E7C89D13AC7F471BF2E03722DB43DAB_terseLabel_en-US" xlink:label="lab_trow_StockAndBlendedAssetMember_9E7C89D13AC7F471BF2E03722DB43DAB" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Stock and blended asset [Member]</link:label>
    <link:label id="lab_trow_StockAndBlendedAssetMember_9E7C89D13AC7F471BF2E03722DB43DAB_label_en-US" xlink:label="lab_trow_StockAndBlendedAssetMember_9E7C89D13AC7F471BF2E03722DB43DAB" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Stock And Blended Asset [Member]</link:label>
    <link:label id="lab_trow_StockAndBlendedAssetMember_9E7C89D13AC7F471BF2E03722DB43DAB_documentation_en-US" xlink:label="lab_trow_StockAndBlendedAssetMember_9E7C89D13AC7F471BF2E03722DB43DAB" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Stock and blended asset [Member]</link:label>
    <link:loc xlink:href="trow-20160630.xsd#trow_StockAndBlendedAssetMember" xlink:label="loc_trow_StockAndBlendedAssetMember_9E7C89D13AC7F471BF2E03722DB43DAB" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_trow_StockAndBlendedAssetMember_9E7C89D13AC7F471BF2E03722DB43DAB" xlink:to="lab_trow_StockAndBlendedAssetMember_9E7C89D13AC7F471BF2E03722DB43DAB" xlink:type="arc" />
    <link:label id="lab_trow_BondAndMoneyMarketMember_1F5503ADE92EF8918B3003722DB47367_terseLabel_en-US" xlink:label="lab_trow_BondAndMoneyMarketMember_1F5503ADE92EF8918B3003722DB47367" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Bond and money market [Member]</link:label>
    <link:label id="lab_trow_BondAndMoneyMarketMember_1F5503ADE92EF8918B3003722DB47367_label_en-US" xlink:label="lab_trow_BondAndMoneyMarketMember_1F5503ADE92EF8918B3003722DB47367" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Bond And Money Market [Member]</link:label>
    <link:label id="lab_trow_BondAndMoneyMarketMember_1F5503ADE92EF8918B3003722DB47367_documentation_en-US" xlink:label="lab_trow_BondAndMoneyMarketMember_1F5503ADE92EF8918B3003722DB47367" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Bond and money market [Member]</link:label>
    <link:loc xlink:href="trow-20160630.xsd#trow_BondAndMoneyMarketMember" xlink:label="loc_trow_BondAndMoneyMarketMember_1F5503ADE92EF8918B3003722DB47367" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_trow_BondAndMoneyMarketMember_1F5503ADE92EF8918B3003722DB47367" xlink:to="lab_trow_BondAndMoneyMarketMember_1F5503ADE92EF8918B3003722DB47367" xlink:type="arc" />
    <link:label id="lab_trow_BondMoneyMarketAndStableValueMember_7914702E15F037ADBC3303722DB5D470_terseLabel_en-US" xlink:label="lab_trow_BondMoneyMarketAndStableValueMember_7914702E15F037ADBC3303722DB5D470" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Bond, money market, and stable value [Member]</link:label>
    <link:label id="lab_trow_BondMoneyMarketAndStableValueMember_7914702E15F037ADBC3303722DB5D470_label_en-US" xlink:label="lab_trow_BondMoneyMarketAndStableValueMember_7914702E15F037ADBC3303722DB5D470" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Bond Money Market And Stable Value [Member]</link:label>
    <link:label id="lab_trow_BondMoneyMarketAndStableValueMember_7914702E15F037ADBC3303722DB5D470_documentation_en-US" xlink:label="lab_trow_BondMoneyMarketAndStableValueMember_7914702E15F037ADBC3303722DB5D470" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Bond, money market and stable value [Member]</link:label>
    <link:loc xlink:href="trow-20160630.xsd#trow_BondMoneyMarketAndStableValueMember" xlink:label="loc_trow_BondMoneyMarketAndStableValueMember_7914702E15F037ADBC3303722DB5D470" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_trow_BondMoneyMarketAndStableValueMember_7914702E15F037ADBC3303722DB5D470" xlink:to="lab_trow_BondMoneyMarketAndStableValueMember_7914702E15F037ADBC3303722DB5D470" xlink:type="arc" />
    <link:label id="lab_trow_RevenuesAndServicesLineItems_0204B3A6F90AE65E136203722DB59884_terseLabel_en-US" xlink:label="lab_trow_RevenuesAndServicesLineItems_0204B3A6F90AE65E136203722DB59884" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Investment advisory services</link:label>
    <link:label id="lab_trow_RevenuesAndServicesLineItems_0204B3A6F90AE65E136203722DB59884_label_en-US" xlink:label="lab_trow_RevenuesAndServicesLineItems_0204B3A6F90AE65E136203722DB59884" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Revenues and Services [Line Items]</link:label>
    <link:label id="lab_trow_RevenuesAndServicesLineItems_0204B3A6F90AE65E136203722DB59884_documentation_en-US" xlink:label="lab_trow_RevenuesAndServicesLineItems_0204B3A6F90AE65E136203722DB59884" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Line items represent financial concepts included in a table. These concepts are used to disclose reportable information associated with domain members defined in one or many axes to the table.</link:label>
    <link:loc xlink:href="trow-20160630.xsd#trow_RevenuesAndServicesLineItems" xlink:label="loc_trow_RevenuesAndServicesLineItems_0204B3A6F90AE65E136203722DB59884" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_trow_RevenuesAndServicesLineItems_0204B3A6F90AE65E136203722DB59884" xlink:to="lab_trow_RevenuesAndServicesLineItems_0204B3A6F90AE65E136203722DB59884" xlink:type="arc" />
    <link:label id="lab_us-gaap_InvestmentAdvisoryFees_0AAA3F90F45580B4121503722DB524C0_verboseLabel_en-US" xlink:label="lab_us-gaap_InvestmentAdvisoryFees_0AAA3F90F45580B4121503722DB524C0" xlink:role="http://www.xbrl.org/2003/role/verboseLabel" xlink:type="resource" xml:lang="en-US">Revenues from advisory services</link:label>
    <link:label id="lab_us-gaap_InvestmentAdvisoryFees_0AAA3F90F45580B4121503722DB524C0_label_en-US" xlink:label="lab_us-gaap_InvestmentAdvisoryFees_0AAA3F90F45580B4121503722DB524C0" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Investment Advisory Fees</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2015/elts/us-gaap-2015-01-31.xsd#us-gaap_InvestmentAdvisoryFees" xlink:label="loc_us-gaap_InvestmentAdvisoryFees_0AAA3F90F45580B4121503722DB524C0" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_us-gaap_InvestmentAdvisoryFees_0AAA3F90F45580B4121503722DB524C0" xlink:to="lab_us-gaap_InvestmentAdvisoryFees_0AAA3F90F45580B4121503722DB524C0" xlink:type="arc" />
    <link:label id="lab_us-gaap_AssetsUnderManagementAverageBalance_71BFD538747DBF099ACC03722DB54D96_terseLabel_en-US" xlink:label="lab_us-gaap_AssetsUnderManagementAverageBalance_71BFD538747DBF099ACC03722DB54D96" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Average assets under management</link:label>
    <link:label id="lab_us-gaap_AssetsUnderManagementAverageBalance_71BFD538747DBF099ACC03722DB54D96_label_en-US" xlink:label="lab_us-gaap_AssetsUnderManagementAverageBalance_71BFD538747DBF099ACC03722DB54D96" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Assets under Management, Average Balance</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2015/elts/us-gaap-2015-01-31.xsd#us-gaap_AssetsUnderManagementAverageBalance" xlink:label="loc_us-gaap_AssetsUnderManagementAverageBalance_71BFD538747DBF099ACC03722DB54D96" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_us-gaap_AssetsUnderManagementAverageBalance_71BFD538747DBF099ACC03722DB54D96" xlink:to="lab_us-gaap_AssetsUnderManagementAverageBalance_71BFD538747DBF099ACC03722DB54D96" xlink:type="arc" />
    <link:label id="lab_us-gaap_AssetsUnderManagementCarryingAmount_2B548D02C56C2EA32AF903722DB52852_terseLabel_en-US" xlink:label="lab_us-gaap_AssetsUnderManagementCarryingAmount_2B548D02C56C2EA32AF903722DB52852" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Period end assets under management</link:label>
    <link:label id="lab_us-gaap_AssetsUnderManagementCarryingAmount_2B548D02C56C2EA32AF903722DB52852_label_en-US" xlink:label="lab_us-gaap_AssetsUnderManagementCarryingAmount_2B548D02C56C2EA32AF903722DB52852" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Assets under Management, Carrying Amount</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2015/elts/us-gaap-2015-01-31.xsd#us-gaap_AssetsUnderManagementCarryingAmount" xlink:label="loc_us-gaap_AssetsUnderManagementCarryingAmount_2B548D02C56C2EA32AF903722DB52852" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_us-gaap_AssetsUnderManagementCarryingAmount_2B548D02C56C2EA32AF903722DB52852" xlink:to="lab_us-gaap_AssetsUnderManagementCarryingAmount_2B548D02C56C2EA32AF903722DB52852" xlink:type="arc" />
    <link:label id="lab_trow_ConsolidatedSponsoredInvestmentPortfoliosTable_2FF93D91395257F7A8BE23F6342B3993_terseLabel_en-US" xlink:label="lab_trow_ConsolidatedSponsoredInvestmentPortfoliosTable_2FF93D91395257F7A8BE23F6342B3993" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Consolidated Sponsored Investment Portfolios [Table]</link:label>
    <link:label id="lab_trow_ConsolidatedSponsoredInvestmentPortfoliosTable_2FF93D91395257F7A8BE23F6342B3993_label_en-US" xlink:label="lab_trow_ConsolidatedSponsoredInvestmentPortfoliosTable_2FF93D91395257F7A8BE23F6342B3993" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Consolidated Sponsored Investment Portfolios [Table]</link:label>
    <link:label id="lab_trow_ConsolidatedSponsoredInvestmentPortfoliosTable_2FF93D91395257F7A8BE23F6342B3993_documentation_en-US" xlink:label="lab_trow_ConsolidatedSponsoredInvestmentPortfoliosTable_2FF93D91395257F7A8BE23F6342B3993" xlink:role="http://www.xbrl.org/2003/role/documentation" xlink:type="resource" xml:lang="en-US">Consolidated Sponsored Investment Portfolios [Table]</link:label>
    <link:loc xlink:href="trow-20160630.xsd#trow_ConsolidatedSponsoredInvestmentPortfoliosTable" xlink:label="loc_trow_ConsolidatedSponsoredInvestmentPortfoliosTable_2FF93D91395257F7A8BE23F6342B3993" xlink:type="locator" />
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    <link:label id="lab_us-gaap_RelatedPartyDomain_5CA5FF4D372F145C3C3523F6342B5B95_label_en-US" xlink:label="lab_us-gaap_RelatedPartyDomain_5CA5FF4D372F145C3C3523F6342B5B95" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Related Party [Domain]</link:label>
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    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_invest_InvestmentTableTextBlock_3E9B653828867870FD010A1014A752E0" xlink:to="lab_invest_InvestmentTableTextBlock_3E9B653828867870FD010A1014A752E0" xlink:type="arc" />
    <link:label id="lab_us-gaap_ScheduleOfAvailableForSaleSecuritiesReconciliationTableTextBlock_90ADCFD829768B6D9D050A1014A7340D_terseLabel_en-US" xlink:label="lab_us-gaap_ScheduleOfAvailableForSaleSecuritiesReconciliationTableTextBlock_90ADCFD829768B6D9D050A1014A7340D" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Investments in sponsored funds reconciliation</link:label>
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    <link:label id="lab_trow_ShareBasedCompensationNonvestedAwardsCompensationCostToBeRecognizedNextQuarter_5872CE1FE9DC7E73C29223F633BE37F5_terseLabel_en-US" xlink:label="lab_trow_ShareBasedCompensationNonvestedAwardsCompensationCostToBeRecognizedNextQuarter_5872CE1FE9DC7E73C29223F633BE37F5" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Third quarter 2016</link:label>
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